West Virginia looks to capitalize more on being “wild and wonderful”

Former state Senator and successful businessman Oshel Craigo once told me his simple secret to success: “Early to bed, early to rise, work like hell and advertise.” There’s a lot of truth to that old business axiom, especially as it relates to the state’s critical tourism industry. A
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Short take on WV tourism

A new study by Longwoods International states that West Virginia tourism is not only growing but is having a positive effect on other aspects of West Virginia’s economy. The study notes that the state’s Wild, Wonderful West Virginia marketing campaign generated 1.2 million trips to We
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Tourism marketing paying off for West Viginia

CHARLESTON – A recent report found that West Virginia’s current branding and marketing campaign has significantly increased the positive image of West Virginia, while also doubling the return on investment in the campaign over the past year. Gov. Earl Ray Tomblin applauded
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Goodwin pleased with results of tourism study

CHARLESTON, W.Va. — State Tourism Commissioner Amy Shuler Goodwin says the results of a new study serve as confirmation that West Virginia is becoming more of a player for tourism dollars the region. The study, conducted by Longwoods International, shows for every dollar of state mone
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New Duluth tourism research data announced

Tourism made an impact reaching nearly $1 billion during 2015, according to an in-depth tourism research study released Monday by Visit Duluth, the city’s destination marketing organization. “It had been nearly a decade since an investment was made to gather this type of critical rese
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Virginia Beach’s tourism strategy: Excite millennials, promote winter visits

Virginia Beach may be known for its sprawling beaches and vibrant oceanfront, but the city’s advertising committee is looking to excite potential vacationers about even more than that. The city council-appointed committee meets once a month to make recommendations to the Director of t
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Colorado Springs saw record number of visitors in 2015, study finds

A stronger economy, efforts to improve air service and effective marketing combined to make 2015 a banner year for Pikes Peak region tourism, as a record number of visitors spent a record amount at hotels, restaurants and attractions, a study by a travel and tourism research firm show
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Poconos shoulder warm winter, looks toward record year

An unseasonably warm winter and cold spring shouldn’t stop the Poconos from logging a record number of visitors and tourism spending. The Pocono Mountains Visitors Bureau delivered its annual report at a luncheon recently, sharing data that showed that in 2014, the most recent data av
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Buncombe County Tourism Development Authority celebrates a year of success at annual meeting

Business leaders, nonprofit representatives, elected officials and political candidates from across Buncombe County gathered at the Biltmore Estate’s Lioncrest venue Wednesday, Oct. 28 for the Buncombe County Tourism Development Authority’s annual meeting. The event was billed as an o
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Dollars continue to surge into Asheville tourism sector

But hotelier predicts lower hotel occupancy and room rates for up to four years as new area hotels open — particularly beyond downtown Asheville and Buncombe County’s tourism industry continued to thrive during the past fiscal year, which concluded at the end of June. The area s
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