Our goal is to get underneath the surface veneer of data, to uncover the real motivators that drive traveler choice and public image. We provide strategic guidance to help our destination partners evaluate their image, fine-tune their campaigns, demonstrate accountability to budget decision-makers & make the most of their tourism marketing dollars.
Lansing, Mich. (WZZM) The Pure Michigan ad campaign will continue after state lawmakers approved money...
Gov.-elect Snyder pushes for action from lawmakers Don't look for those inspirational "Pure Michigan" ads...
Imagine a state-funded program that creates and supports thousands of jobs and generates $2.86 in...
DEARBORN - Gov. Rick Snyder is sold on selling the state, signing a bill into...
Gov. Jennifer Granholm's proposal to pump $60 million over two years into tourism and business...
Pure Michigan is pure lucky. Pure Michigan money paid for regional winter advertising this month...