Our goal is to get underneath the surface veneer of data, to uncover the real motivators that drive traveler choice and public image. We provide strategic guidance to help our destination partners evaluate their image, fine-tune their campaigns, demonstrate accountability to budget decision-makers & make the most of their tourism marketing dollars.
Phoenix's visitors had a $6 billion economic impact on the city in 2016, according to...
It is a common myth that tourism marketing promotes only tourism. In a recent study...
LANSING, MI (WHTC) - The award-winning Pure Michigan advertising campaign continues to drive travel and...
A new study by Longwoods International states that West Virginia tourism is not only growing...
CHARLESTON - A recent report found that West Virginia's current branding and marketing campaign has...
CHARLESTON, W.Va. — State Tourism Commissioner Amy Shuler Goodwin says the results of a new...