Our goal is to get underneath the surface veneer of data, to uncover the real motivators that drive traveler choice and public image. We provide strategic guidance to help our destination partners evaluate their image, fine-tune their campaigns, demonstrate accountability to budget decision-makers & make the most of their tourism marketing dollars.
House Bill 1339 passes state Senate; bill would allocated $15 million to tourism promotionDENVER —...
CORNING -- A recent marketing campaign by Finger Lakes Wine Country was highly successful, according...
I've known Bill Siegel for a long time. He and his firm Longwoods International have...
US Travel Association Honors Pure Michigan with Four Awards LANSING, Mich. -- And the winner...
Our image and brand research showed that, despite the campaign’s efforts, Michigan’s image remained poor...
Watch Cathy Ritter, Director of the Colorado Tourism Office, present "The Story of Colorado Tourism-A...