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February 20, 2025
American Travel Sentiment Wave 93
Americans Seek Cultural Experiences on U.S. Trips
February 14, 2025
Advertising Impact on Economic Development Beyond Tourism: “Halo Effect”
Longstanding research has demonstrated that tourism advertising and the visitation it inspires have a positive…
January 23, 2025
George Zimmermann, Chairman of Longwoods International USA – Consulting for the State of Indiana
In 2019, the state of Indiana embarked on a dramatic shift in the marketing of…
January 22, 2025
American Travel Sentiment Study – Wave 92
According to the latest Longwoods International tracking study of American travelers, 41% of them are…
January 10, 2025
Communities Embrace Sporting Events: New Report Highlights Increasing Resident Sentiment
Columbus, OH – Cimarron Global Solutions and Longwoods International, with support of the …
January 9, 2025
Introduction to Longwoods Case Studies
Since its founding in 1978, Longwoods International has been creating groundbreaking research for its clients.