American Travel Sentiment Study - Wave 77
Fall Travel Outlook Bullish

According to the latest Longwoods International tracking study of American travelers, they are planning more travel for every trip category this fall when compared to 2022.  For example, 66% are planning to visit friends and family this fall, up from 56% a year ago, and 53% are planning fall road trips, up 10% from 2022.

“Despite some potential headwinds, travelers are planning to be on the road and in the air this fall travel season,” said Amir Eylon, President and CEO of Longwoods International.  “Strong travel demand appears to be overwhelming any inflation or recession fears, at least for now.”

Travelers continue to adapt emerging technologies into their trip planning and travel experiences.  Seventeen percent of them have used Chat GPT, the artificial intelligence tool, to assist with their trip planning in the past six months, and 29% have used an electric vehicle on a trip during that same time period.

The survey, supported by Miles Partnership, was fielded August 16, 2023 using a national sample randomly drawn from a consumer panel of 1,000 adults, ages 18 and over.  Quotas were used to match Census targets for age, gender, and region to make the survey representative of the U. S. population.

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