Our goal is to get underneath the surface veneer of data, to uncover the real motivators that drive traveler choice and public image. We provide strategic guidance to help our destination partners evaluate their image, fine-tune their campaigns, demonstrate accountability to budget decision-makers & make the most of their tourism marketing dollars.
House Bill 1339 passes state Senate; bill would allocated $15 million to tourism promotionDENVER —...
Gov. Cayetano signed S.B. 2259 Thursday to create the Hawaii Tourism Authority and to double...
While the Nevada Legislature ponders whether it should consolidate the Nevada Tourism Commission with the...
The Visit America Alliance, made up of lead contractor Edelman, M&C Saatchi, and BVK was...
For the first time, Maine is aiming its tourism advertising directly at specific types of...
`For every dollar the state of Maine invested last year, they got back $11 in...